Selling the New Value - From Product to Business Conversation (SPAIN)

Name: Selling the New Value - From Product to Business Conversation (SPAIN)
Start: 2026-11-10T15:00:00
End: 2026-11-10T15:45:00

Starts: November 10, 2026 at 3:00 PM
Ends: November 10, 2026 at 3:45 PM
Format: Online
Location: VIRTUAL

About This Event

This session reframes the traditional sales conversation. SMEs do not buy features. They invest in business outcomes. Partners need to move beyond product demonstrations and towards conversations centred on productivity, trust and measurable value. The objective is to help partners position Sage's differentiated value proposition with confidence.